Jiangsu Yibei Industry Co., Ltd. has obtained a number of patented technologies, how the company's brand building and marketing through the use of these patented technologies to improve the added value of products.

1. Emphasize the advantages of patented technology
    In brand building and marketing activities, emphasize the advantages and value of patented technology to convey the characteristics and high quality of products to consumers.
    The principles, functions and application effects of patented technologies can be introduced through advertisements, promotional materials, product packaging and other channels, so that consumers can understand the technical content and added value of the products.
    For example, in the product publicity to emphasize the “use of patented technology to create high-quality boots”, to improve consumer awareness and recognition of the product.
2. Establishing brand image
    Utilizing patented technology to establish the company's brand image, to create an innovative, high-quality brand image.
    It can be done by participating in industry exhibitions, organizing technical seminars, releasing technical white papers, etc., to show the company's technical strength and innovation ability, and to improve the brand awareness and reputation.
    A good brand image can bring higher added value to the product and enhance consumer loyalty to the brand.